If getting your work out into the wider world is part of your mandate, you’ll know just how much attention is required to make it happen. Offering presenters excellent, relevant work is just the first step.
I have experience in this field from a few perspectives: as a marketer at a regional touring road house; as an agent selling work at national and international booking conferences; and as a producer of tours across Canada, to the USA, Rwanda, the UK, and Europe. I’ve produced my clients’ work at the Edinburgh Fringe Festival and OFF-CINARS, and assisted artists to prepare for pitches at ISPA, CINARS, Fall for Dance North’s International Presenters Program and the PuSh International Festival.
Successful touring requires a clear strategic marketing plan for your work. Without one, you can wait a long time before making any headway outside of your local market. I’m here to help you to identify the markets you’d like to visit with your work, and then create a focussed national/international marketing plan that spans a 2-5 year period.